G2E Asia 2017 - Gaming Industry Show
From an attending delegate standpoint, do you have any statistics on G2E Asia visitors that you can share? The total number of visitors increased 28% from last year, with close to 14,000 visitors from 84 countries and regions visiting G2E Asia 2017. The attendees included over 1,650 VIPs and top-quality buyers, producing a remarkable growth of 75% from 2016.
Now that the event has come to an end, what do you think of G2E Asia 2017 attendance?
Despite the gaming industry in Macau’s tumultuous global and economic factors, we continue to see the evolution of gaming in Asia, with Macau as the ultimate regional hub. G2E Asia set new records this year in the number of visitors attending, exhibition space and diversity of representation at the event. The show spanned 28,000sqm of exhibition space, a 27% increase over last year, with first-time exhibitors making up nearly a third of the 180 exhibitors. These factors all benefit G2E Asia and the Asian gaming industry as a whole.
Having attended several of the conferences, I could see how popular they were with the delegates.
How important is the conference program to Reed Exhibitions and the G2E Asia event as a whole?
Conference is a very important part of G2E Asia; we strive to provide insights covering the latest market trends, regulations, opportunities, and challenges to stay informed about the industry and ahead of the competition.
This year, the conference program addressed:
- Status and projections for the Asian market
- Integrated Resort products and technology solutions
- iGaming potential
- Best practices to mitigate the risk of fraud and other security threats in the gaming sphere
Recent Years have seen the show getting bigger and better, not only by the increase of the audience but also by the square meters of space you are using in the venue. Why do you believe G2E Asia’s growth has been sustained?
G2E Asia is the marketplace for the Asia gaming industry which provides the tools they need to make smart business decisions. We design the exhibition and conference content by listening to the industry, understanding their business needs, and providing value to the industry professionals who attend the event. It has become the must-attend event in Asia where they can hear the latest market trends and industry insights, make quality business connections and source for innovative products and services for the lucrative Asian market.
How is G2E Asia developing with regards to accommodating the expansion in the region that involves the likes of Japan and South Korea along with more established countries like Singapore, Philippines, Vietnam, as well as with Russia and its Gaming Zone, Vladivostok?
Across the continent, G2E Asia is renowned as a key gaming and entertainment business hub. Every year, over 95% of Asian casino operators attend the event. It’s truly a regional gaming event with over 80% of the attendance coming from outside Macau. We will continue to attract visitors and buyers from new developing countries and regions to ensure G2E Asia is a "can’t-miss" event in the region.
Have you found any emerging trends in the region from those attending this year’s G2E Asia?
What is your view on gaming industry and innovation? Product suppliers and solutions providers are launching more and more new innovations to help operators keep up with the industry evolution and stay ahead of the competition. In order for buyers to easily navigate and source for the latest innovations, Product Hot Hits was introduced at G2E Asia 2017. Hot Hit boards were installed in conspicuous spaces around the halls to display the top ten products that were scanned the most by visitors through the show’s mobile app. The exciting visuals and product highlights generated additional buzz across the show floor.
What were some of the highlights of this year’s G2E Asia show?
This edition of G2E Asia was a milestone in terms of its effectiveness in bringing people together to exchange views and explore co-operative opportunities that drive development in Asian gaming. The Parts & Components Pavilion highlighted the most advanced parts and components in the industry – with participation of more than 100 R&D engineers, product designers, buyers, and technical designers.
Companies at the Integrated Resorts Technology and Business Zone showcased hospitality integrated solutions, security systems, big data analytics, as well as a broad spectrum of solutions that can improve patrons’ experience and boost operational efficiency. The Gaming Regulatory Briefing and Networking Luncheon, together with Future Technology Leaders’ Get-Together, brought over 80 gaming regulators and technology executives from integrated resorts, gaming suppliers and government to exchange views, share updates, and explore opportunities to cooperate in driving the development of Asian gaming.